亚洲户外展 2008-6-20 11:47
"中国名店.户外用品."认证活动开始
为规范我国户外用品行业的发展.建立行业操守.树立行业典范.给中国户外用品产业一个健康发展的环境.还消费者一个放心购物的市场.中纺协户外用品分会近日已经开始"中国名店.户外用品."认证活动.
中国户外名店是经国家工商总局注册.具有全国影响力的零售企业认证机制.它既是对模范零售企业的表彰.也是消费者信得过的信誉保证.获得这一殊荣对企业的发展具有一定意义.
据悉.本次认证活动对目标企业的资格规范较严格.只有公司注册年限不少于5年.单店经营年限不少于3年.单店经营面积不少于400平方米或年营业额在400万元人民币以上的经工商部门正式登记注册.具有独立承担民事责任能力的户外用品零售单位才有资格参与认证.此外.认证对入选单位的质量保证体系.售后服务.商业和文化影响力.经营商品的品种.有无假冒伪劣商品销售等都有详细的要求.
为保证本次认证的公平.公正.科学.中纺协户外用品分会组建了由行业协会领导.商业经济学学者.著名户外品牌代表以及户外专业媒体专家组成的专家评审委员会.该委员会将对各零售单位报交的材料进行逐一核对.并将以暗访的方式对各单位进行实地考察.剔除不具备资格的单位.最终通过投票的方式得出认定结果.
认证授牌仪式将在2008亚洲户外用品展览会期间举行.
Authentication of China Famous Outdoor Shops
China Outdoor Commerce Alliance (COCA) began to hold China Famous Outdoor
Shops authentication to regulate the outdoor industry development and
environment, as well as to set an example to the outdoor industry and a
favorable market.
China Famous Outdoor Shops is nation wide retailer authentication registered
in State Administration For Industry and Commerce. It is an honor for the
model retailers also a credit to the consumers that will be advantages of
further development.
It is reported that this activity boasted for its strict competence
criterions:
1) not less than 5 years registration
2) self running not less than 3 years
3) the shop area not less than 400 sqm
4) Turnover no less than 4 million each year
5) Independent legal entities
Besides, specific request are made in aspects of Quality Assurance System,
service after sales, commerce and culture force, goods variety and
counterfeit goods prevention.
COCA established experts assessment association of COCA leaders, economists,
famous outdoor brands retailers, media experts to assess the justice and
feasibility. This Association will check the material one by one and will do
research on the spot to eliminate the wanting.
The Authentication award ceremony will be held during Asia Outdoor Trade
Fair 2008 in Nanjing International Exhibition Center. Asia Outdoor Trade
Fair will be held during July 30 to August 2, 2008 in Nanjing International
Exhibition Center.
